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Posts Tagged ‘adsense’

Google Sitemaps Explained - How To Use Google Sitemaps

Friday, September 26th, 2008

Google has recently implemented a program where any webmaster
can create a Sitemap of their Site and submit it for indexing
by Google. It is a quick and easy way for you to keep your
site constantly indexed and updated in Google.

The program is appropriately called Google Sitemaps.

In order for you to best use Sitemaps, you must have an XML generated
file on your site that will transmit or send any updates, changes, and
data to Google. XML (Extensible Markup Language) is everywhere these days,
you have probably seen the orange Xml logo on many web sites and its
often associated with Blogging because Blogs use XML/RSS feeds to
syndicate their content.

Today RSS is known mostly as ‘Really Simple Syndication’ but its original
acronym stood for ‘Rich Site Summary’. XML is only simple code like HTML
and it is used to syndicate your content to all interested parties.

And the interested party in this case is Google. By creating
Sitemaps Google is really asking webmasters to take charge of
the indexing and updating of their sites. Basically, doing
the Googlebot’s job!

This is a ‘Good’ thing! With the steady influx of new web sites
growing rapidly, indexing all this material will become a challenge,
even with the resources of Google. With Sitemaps, websmasters can
now take charge and make sure their site crawled and indexed.

Please note, indexing your site with Sitemaps WON’T improve
your rankings in Google. You will still be competing with the other
sites in Google for top positions. But with Sitemaps you can make
sure all your pages are crawled and indexed quickly by Google.

There are some other big advantages of using Google’s Sitemaps
- mainly you have control over a few key variables, attributes or tags.
To explain this as simply as possible, your XML powered sitemap
file will have this simple code for each page of your site:

< url>
< loc>http://www.yoursite.com/< / loc>
< priority>1.0< /priority>
< lastmod>2005-07-03T16:18:09+00:00< /lastmod>
< changefreq>daily< /changefreq>
< /url>

Along with ‘urlset’ tags at the beginning and end of your code,
and an XML version indication - that’s basically your XML file!
File size will depend on the number of webpages you have.

Taking a closer look at this XML file:

location - http://www.yoursite.com - name of your webpage

priority - you set the priority you want Google to place on that page
in your site. You can prioritize your pages: 0.0 being the least,
1.0 being the highest, 0.5 is in the middle. This is ONLY relative to
your site. It will not affect your rankings. Why is this important?
You have certain pages on your site that are more important than
others, (home page, high profit page, opt-in page, etc.) by placing high
priority on these pages, you will increase their importance in Google.

last modified - when you last modified that page, this timestamp allows
crawlers to avoid recrawling pages that haven’t changed.

change frequency - you can tell Google how often you change that
particular page. Never, weekly, daily, hourly, and so on - if you
frequently update your page this could be extremely important.
Why do I need a XML Generator?

In order for this XML sitemap file on your site to be constantly
updated, you need a Generator that will spider your site, list
all the urls and automatically feed them to Google. Thus constantly
updating your site in Google’s massive index or database.
Keep in mind, Google also gives you the option of submitting
a simple text file with all your URLs.

Now there is already a flood of these generators popping up! Different
ways of generating your XML powered sitemap file. More are probably appearing
as you read this. But lets look at Three ways to generate your XML file.
Difficult - Google’s Python Generator

That’s a relative term, if you know your server like the back of your
hand and installing scripts doesn’t scare the bejesus out of you,
you’re probably smiling at the word difficult. Google supplies a link to a
generator which you can download and set up on your server. It will cough
up your sitemap XML file and automatically feed it to Google.
generator.html”>Google XML Generator

In order for this Generator to work, Python version 2.2 must be installed
on your web server - many servers don’t have this. If you know what you’re
doing, this will probably be a good choice.

You don’t need a Google Account to use Sitemaps but it’s encouraged
because you can track your sitemap’s progress and view diagnostic
information. If you already have another Google Account gmail,
Google Alerts, etc. just use that one to sign in and follow directions
from there.

To submit your Sitemap using an HTTP request, issue your request
to the following URL:

www.google.com/webmasters/sitemaps/ping?sitemap=sitemap_url

Hard - A PHP Code Generator

This is a php generator that you can place on your server. This
generator will spider your site, and produce XML sitemap file. Download
the phpSitemapNG and upload it your server. Run the generator to get
your XML sitemap file and send it to Google.
PHP Generator

Again, this is only hard to do if you don’t know your way around PHP
files or scripts.
Easy - Free Online Generator
These Generators are popping up everywhere, and Google now keeps a list of
these ‘third party suppliers’ of generators on their site. Find them here:
Google’s List of Third Party Generators

One of the easiest to use is www.xm-sitemaps.com, and you can
index up to 500 pages with this online Generator very quickly and it will
give you the sitemap XML file Google needs to index your site.

It will go into your site, spider it and index all your pages into an
XML sitemap of your site. You can download this file, Compressed or Non-
compressed and make minor changes such as setting the priority,
changing frequency, etc.

Then upload this file to your site as sitemap.xml to the root directory
of your server i.e. where you have your homepage. Then notify Google
Sitemaps of your XML file and you’re in business.

Of course, the only drawback, if you constantly add pages to your site
you will need to also add these pages to your XML sitemap file.
This won’t be much of a problem unless you’re daily adding pages
to your site - then you will need something like the PHP or Python
generator to do all this for you automatically.

Google is still the major search engine on the web so getting your
pages indexed and updated quickly is the major reason to use Google
Sitemaps. If you want your site to remain competitive it’s probably
the wisest route to take.

Google Adsense: Understanding the Google Adsense Report

Friday, September 26th, 2008

When you log into your Google Adsense account, you are automatically taken to the page where you can view all your Adsense activity. On the Reports tab, you’ll see “Today’s Earnings.” This is the approximate amount you have earned today in your Google Adsense account. Earnings are not final at this point and could be adjusted for invalid clicks or fees.

It’s interesting to look at the breakdown. As you can see, Adsense for Content, which refers to the targeted ads appearing on the pages in which you have written content, is listed first. Here you will see the number of page impressions listed in the first column. While a page impression is generally the same as a page view, that is not always the case. For a more detailed definition of a page impression, see Google Adsense support, click on Your Adsense Account and then click on Your Adsense Report.

Next, you’ll notice the number of clicks. This refers to the number of times “your ads” were clicked on.

Page click through rate or CTR is in the next column shown as a percentage. It represents the percentage of the time an ad was clicked on after viewing your page.

Page CPM which stands for effective cost per thousand impressions. It is calculated by dividing total earnings by the number of page impressions in thousands.

Don’t be intimidated by these statistics. The bottom line, your earnings, is what really counts. As you become more familiar with Google Adsense, statistics will become like second nature. First, just start.

How is Google Adsense Different From Other Ad Networks?

Primarily because it is Google and that carries a lot of clout just with name recognition alone. But here are some advantages to being a part of the Google Adsense network:

Getting started is fast and easy and requires no technical knowledge. Google Adsense even provides html code for easy implementation with clear instructions.

Google Adsense has both the Adsense for Content feature and the Adsense for Search feature.

Google Adsense not only provides keyword targeted ads but site targeted ads as well, maximizing your potential for revenue.

Google Adsense provides a filter so that you can choose not to run your competitor’s ads on your pages as well as filter other unwanted ads.

Google Adsense provides an extensive support site that is easily understood.

Google Adsense - Is it Worth the Hype?

Tuesday, August 26th, 2008

How would you like to earn money online while you sleep? That is the allure of Google Adsense. In theory, if you can create a site with lots of relevant content that people are interested in, you can include Adsense ads and generate income from people reading your content and clicking on relevant ads.

How do you accomplish this? Well, the first step is to figure out what topic you can create an entire site around. Ideally, it should be some sort of popular topic, but some people have also done well with more obscure niches that have devoted members. Your main determination should be based on what topic you are interested in, and can create relevant content for, or can find others to give you that content. If create a site will very little content, you won’t be giving Adsense anything to display ads for.

Once you have your topic, you need to have a web site. There are two main options. You can either go with a dedicated site, or a free blog. Both have their advantages and disadvantages. The main advantage to a free blog, other than the cost (or lack thereof) is that it is extremely easy to add new content. You simply log in to the management page, write up your information, and post it instantaneously. Blogger is a free blog site which offers easy integration with Adsense. A dedicated web site might require some more setup, and cost you more in domain registration and hosting fees, but you have more control over what your visitors see, and you can do more with the layout and structure of the site.

Once you decide on what kind of site you will be using, you need to start adding content. The popular saying is “content is king,” and nowhere is that a truer statement than on an Adsense site. The more content you have that is relevant to your topic, and the more content that focuses on just a few keywords relevant to your topic, the better Adsense will work for you, and the more likely your visitors will actually click on those ads that are being automatically displayed with your content. The best type of content is original content, which is why it is better to choose a topic you already have an interest in, so that you can create your own content. If you are unable to do this, you can ask others to write for you, or you can look to article directories for content that you can use.

Another important piece of the Adsense puzzle is what to do with your ads. There is some debate over this, and you can test what will work on your site yourself. For starters, you can customize the colors used in the Adsense ads. It is always better to choose ads that blend in with the color scheme of your site, so they don’t stand out from your content as much. Also, placement can be important. For example, since people (in most languages) read from left to right, placing ads in a column on the right can increase your response rate, since your readers’ eyes will be drawn to that side of the page after every line of text.

All of the above steps are relatively easy to do, since it is based on how much time you spend designing and creating your site, but they are vitally important. The harder piece that is equally important is to generate traffic to your site. This can be done in many ways, using Search Engine Optimization, Pay Per Click advertising, links from other sites, etc. Those are details for other articles. But the most important detail is that you can have a lot of success by simply providing content that your visitors find valuable. If you can do that, you may not even have to work as hard to drive traffic to your site, since people will gladly share information about a useful site.

Adsense has the potential to become a lucrative source of income for many people. While it may not hold the “get rich quick” appeal of other internet marketing products, it has proven to be a steady and growing source of income for many dedicated individuals.

John Biasi is an internet marketer, and the creator of the Riveting Reviews website, which contains reviews and opinions on numerous internet marketing products on a range of subjects, from Affiliate Marketing to Search Engine Optimization.

Cash from Google Adsense

Tuesday, August 26th, 2008

These days a web business has many excellent tools in the battle to be competitive in their field. One of these powerful tools is the popular Google search engine. Google is successful, so obviously, Google can make your web business a success, as well. It is a fact that 90 million visitors each and every month can pay testament to this reality. Google.com is one of the largest search engines on the web right now. They have tools engaged to ensure this and they have tools to help you succeed too!

What Google does, is they take the first few lines of text and put that into the search result when someone punches in your keyword. This is how you develop page rank and popularity. There are traffic monitors available to you when you use the Google service. This is wonderful because then you know when you need to adapt your words to locate additional traffic. When dealing with Google, it is extremely important for you to make the first paragraph of your page the largest impact statement. This is what is going to be seen on the search result by the viewer. You need to guarantee that is what they see, impact! This will motivate them to peruse your site. The more views you have to your site, the higher the traffic volume; the more volume, the higher the page ranking and popularity.

A good rule of thumb is have at minimum, 8% of the words you use be keywords, with approximately 300 words being used as the impact paragraph. Because this is what is going to be seen first, you have to make it count! There are what is known as spiders that constantly view sites and record content to use as indexing, however, you never know when they will by surfing your site. It is not always the case that they will index your full site on one trip to it, so you want to ensure that you optimize your pages. They will always start from the top of the page; this is why it is important to have the most impact near the top of the site. The best method of ensuring that your entire site is crawled on by the spiders is to place your site on Google Sitemaps. Automatic updating on the site indexing is one of the excellent perks that come with the Google Sitemaps.

The files saved are XML files; this is like having your very own direct link to Google, like a data cable. Generally, Adsense involves third party advertisements rotated on your web sites pages. Every time someone clicks on the site on your page and they leave yours, you get paid for the Adsense transfer. It is that simple.
NOTE: You have full permission to reprint this article within your website or newsletter as long as you leave the article fully intact and include the “About The Author” resource box. Thanks!

Get your free AdSense ready website

Tuesday, August 26th, 2008

If you are newbie in online money making game you will probably have problems creating your first AdSense ready website.

So here we come to help at
Ready AdSense websites
you can choose beetwen two readymade turnkey AdSense websites. One website is on topic of AdSense itself and other is on affiliate related topics. To start with this sites you just need to download ziped package, extract all the files, add your AdSense Id to config file and upload all files to your webserver. If you don’t have top domain any subdomain can be used.

If you need more sites like this then consider buying FastContent. FastContent is desktop application used to produce this AdSense ready websites.AdSense websites like this can be produced very fast, only knowledge on your part is little of HTML to create template and how to use FTP to upload files to your web server.

FastContent (http://www.truecontent.info) is website content generation tool. Using articles from free article directories it creates content rich web pages suitable for contextual advertaising or affilliate promotion. Anybody can build content rich website within minutes.Download a demo and try it. This is a must have tool for anybody how have already running website but need more content or anybody who need content for new niche content website.

Application features: - search free article directories by keywords - search local database of downloaded articles and copy articles to new project - duplicate articles filter, already retrived articles for that project will be skiped - create unlimited number of projects - view articles before selecting it for retrival - edit retrieved articles, add your own text to articles, wrap articles with your own content - add your own custom headline and text to article - preview retrieved articles - delete unwanted articles - add your own articles - generating html,php,asp,txt files from retrived articles using templates - SEO friendly URLS for article pages generated from article title - generated page extension can be set as wished - generating sitemap with article snippets - select length of article snippet - choose number of articles per sitemap page - choose length of article snippet on index pages - option to open article links in new window - option to add related links to article pages - add your AdSense Code (3 Ads Units + Search Box) - generate pages for articles retrived after some date (no need to upload all files again only new created files) - generate pages with search engine friendly links created from articles names - generate RSS 2.0 Feeds automaticly - template editor - easy to use - easy to upgrade with all data saved from previous version - free support as long as application is on market