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Posts Tagged ‘Adsense Alternatives’

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What Are The Best Google AdSense Alternatives?

Sunday, August 31st, 2008

Google AdSense has been revolutionary in terms of providing a way for webmasters to earn revenue from their web sites, particularly for smaller businesses. But are there any good alternatives to Google AdSense?

It is not usually a good idea to put all your eggs in one basket, so you should identify several alternatives. By doing this you may even discover an alternative that is more lucrative for your site, and at the very least you will be prepared in case something happens to AdSense.

Let’s look at some of the best alternatives to Google AdSense advertisements on your web site.

Chitika

Instead of displaying the same old advertising units with text and image ads, Chitika provide active boxes that show targeted products from various manufacturers. Chitika boxes can even show an ad box containing a product alongside several competitors’ products.

Yahoo! Publisher Network

At the time of writing this Yahoo! Publisher Network is still in Beta mode but once it is fully released it should be a viable alternative to Google AdSense. As with AdSense you can provide your web visitors with contextual ads. Yahoo conveniently offers four ways to receive payment including PayPal. That will be welcomed by many international webmasters who grow old while waiting for US checks to arrive and then get cleared through their banks.

Sell Advertising Spots

This is a traditional alternative, but it is still a good one. If you have a strong customer base you should be able to find advertisers to purchase advertising spots on your web site. You can sell spots by the month and offer a discounted option for six and twelve months.

Write Affiliate Advertisements

If you don’t want to spend time trying to attract traditional advertisers you can make your own ads for affiliate products. Check out the thousands of products at ClickBank or Commission Junction. Select several products that closely match your visitors’ interests. Now write affiliate ads, or use image ads with your own affiliate link.

CBprosense

If you don’t want to manually write your own affiliate ads for ClickBank products then you could consider automating the process with CBprosense. It is a tool that will spider your site, analyze its content and then deliver a list of relevant links to the best performing products in the ClickBank marketplace.

These are five of the best alternatives to Google AdSense advertising. There are many more and several that promise to deliver contextual ads. However I suggest that whenever you are considering an alternative that promises contextual ads, do a quick check through your favorite search engine or webmaster forum to see if anyone is actually making any revenue by using their service. It is one thing to promise the technology, and another altogether to have sufficient advertisers to constantly deliver appropriate ads to your site.

For more useful articles like this please come back and visit us again at Online Money Lab.

 

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How TNX.net Works For Publishers (Webmasters)

Friday, August 8th, 2008

If you are a publisher (the one who displays links on his/her website), you’ll have to insert a code in your site, in the place where you want the links to be displayed (usually in the sidebar). There are some conditions for your website, in order to start using TNX.net on it:

  1. It must be indexed by Google
  2. It must not be using free web-hosting services
  3. It must support PHP

You can read here other requirements.

Publishers can choose their advertisers by themselves, placing only links which are relevant for them. If you want to know more, you can read this thread in Digital Point forums which explains in detail how this feature works.

According to your site’s ranking, you’ll get paid a number of TNX points for the links you allow to be placed on your website. You can trade those points with other TNX.net members, or you can claim their value in USD from TNX itself, at a rate which is public, and updated regularly. As of today, the exchange rate is $0.74 for 1000 TNX points. The minimum amount of points you can redeem is 5000. Payments are done via PayPal or MoneyBookers.

If you want to know how much you will earn by selling links on your website, you have an income calculator which calculates your profit (in TNX points as well as in $) according to your number of pages and PR.

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How TNX.net Works For Advertisers

Friday, August 8th, 2008

The best thing for you as an advertiser is that you can choose the sites where your links will be displayed. There are 4 filters available: by category, by geo-targeting, by number of inbound links (in Yahoo), and by Google PR.

For example, if your website is about mobile phones, you can choose to buy links only in the Hi-Tech, Mobile category, which has 783 websites as of today. In this way, the links you’ll place will be more relevant, because they will be shown in a related context. If you want a lot of links for little spending, you can further choose only those websites which have PR 0 or 1. The TNX.net system is very flexible, and it allows you to customize your campaigns according to your needs and budget.

Moreover, if you fear that your links would appear as not being natural, there’s this tool you can use (Link Generator), which generates different links, in order to make them look more natural.

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Bidvertiser for web publishers

Friday, August 8th, 2008

In order to join to Bidvertiser as a publisher, you must read the guidelines to see if your blog will be accepted. They don’t say anything about the blog’s language, but since I saw Romanian ads, it seems that they accept blogs in any languages.

After you join Bidvertiser (it takes up to 48 hours for your blog to be approved) and configure your ads, you must insert some html lines to your blog, where you want your ads to be displayed. The ads will appear instantly.

Advertisers will bid against each other for your ad space and through Bidvertiser ad serving system will always display the highest bidders, those that will generate the maximum revenue for your advertising space.

Once you have joined Bidvertiser, you can display ads on whatever domain you want (I’ve just realized that my second domain, I mean EzMoneyOn.Net, didn’t go through the approval process, though they said they review manually all the submitted domains).

Bidvertiser has a wide range of ads, full customizable. You can change colors and fonts. My advice is to change the colors and fonts to suits your blog, to look like being a part of it. You can see how we customize our Bidvertiser ads. Did you like them?

Bidvertiser provide full statistics for every ad on your blog. You could add a name for each ad, to see what ad works better. For each ad, you have a list of advertisers, with the maximum bid for each of them. This doesn’t mean that for a click on a specific ad, you will get the maximum bid. Maximum bid is the higher amount of money an advertiser would pay for the ads to be displayed. Some of the ads are geo-targeted. This means that ad will be displayed only to visitors from the listed countries.

You can have control over the ads that appears on your blog. By default, all the ads are approved. But you can also decline an ad if you don’t like it (for example if it is a competitors’ ad).

You can also display Bidvertiser ads within your feeds, using a plugin for WordPress developed by them and available for download within your Publisher account. This plugin is only available for BidVertiser’s Publishers and it includes unique identification info for each publisher. After you apply for your feed ads you will be given a verification code which you need to publish in a blog post for Bidvertiser to verify that you are the owner of that feed. After verification (which takes about 1 minute) you can delete that post.

If you are using FeedBurner and would still like to keep your subscribers count, have access to all of its features, statistics and use your current FeedBurner address you have to follow some simple steps in order to embed Bidvertiser ads in your FeedBurner feed.

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Adbrite: Overview Part 2

Thursday, June 19th, 2008

Selecting Headlines
Just a few words can make a huge difference.  You’d be surprised.  Some of the more popular terms used are ‘FREE’ or those racy terms, such as ‘SEXY’ or ‘HOT’.  Try to use words that attract the visitor’s attention.  In this case, prequalifying your visitor is not the best strategy.  Since you’ve paid for the entire day, week or month, your goal is to maximize your clicks and increase exposure to your offer.  If you’re not successful with your current headlines, see what other advertisers within your industry are doing and alter your ads accordingly.  Take a look at some of the Adwords listings at Google and the Overture listings at Yahoo to get an idea for what types of text ads work in your area or niche.  You don’t necessarily want to copy directly but rather tweak their ideas a bit to your needs, maybe their ads will even spur you to create a new headline entirely.

Browsing Sites
Search Adrite’s categories to match publisher sites with the offer you’re running.  If it’s furniture you’re selling then try to find sites related to furniture such as antiques, new homes, moving or mortgages.  Try to aim for related sites but think outside the box, you might find a new site your competition doesn’t know about yet.

Check Adbrite’s new sites listings, ‘new sites’, past seven days’ and ‘yesterday’.  Then narrow down further by Alexa rank and traffic origin.  You’ll often find the best deals if you’re the first to buy an ad on a new site, but it’s a good idea to do a couple of tests before buying a long term ad.  Sometimes the ad rate will be set too high and supply and demand will drop the rate down in the first few weeks but usually the initial rate is lower so it’s good to get in early.  While experience can really be helpful here he early bird steals the worm so to speak. 

Keep a look out for today’s hot sellers on the right side of the homepage, often these sites offer some good deals or are fairly new.  And while your surfing the web, always be on the look out for AdBrite listings, you never know when you’ll find a site that fits your demographic and has AdBrite ads running.

Account Rep
Build a strong relationship with your AdBrite account executive. They will be a great help to you and will notify you when there are new sites and/or a list of sites that could work for your offer.  They’re here for you and will assist you in any way they can and as you spend more and more money purchasing ads you can work towards a NET 30 payment terms to help you further increase your advertising budget.  If you spend more than $10K per month please contact AdbriteGuide directly and we can put you in touch with the right AdBrite account representative.

PPC Tips and Tricks
Narrow your targeting and demographics with PPC ads–country, age, income, ethnicity, and more.

Test different landing pages – change images and or text.

Bid $1.00, you’ll only be charged the lowest rate that is required to be listed on a site. Be cautious at first but you can bid much higher than you think and you’ll only be charged what it takes to get you on the site.

Setup numerous campaigns, try 5 to 10 different RON ads for your offer or product, using different headlines and descriptions and run them at the same time. Obviously cut ads that are not working but try to find 5 good ad headlines for your product and keep those running at the same time. Set your daily budget to $200.00 or higher since you typically won’t hit that daily spend limit.

Publishers Keys
AdBrite offers a few different options for displaying ads, and much like Google Adsense they can mesh right with your site.  You can choose to show one ad or numerous ads–you have a lot of freedom in terms of integrating the ads into your site.  Place AdBrite ads only on your homepage or on every page of your site, it’s entirely up to YOU, the publisher.

Make sure to select “show RON ads” when you don’t have any advertisers who have purchased an ad for a period of time.  Set this as the default so you’re always showing ads and earning revenue.

Select whether you want to show gambling and adult type ads or more conservative ads that fall in line with your site.

Tag your ad zone
Attract more relevant advertisers to your site.  Help advertisers in the AdBrite Marketplace to find you by giving them keywords relevant to your content, your audience, your audience’s interests, etc.

What are some words that describe your site?  ex: camera phone pics, camera phone pictures, pc game blog, etc…(enter one keyword or phrase per line).

What can advertisers sell to your visitors?  ex: camera cell phones, hardware, ipods, ring tones, etc…

What kind of people visit your site?  ex: men, women, geeks, the MySpace crowd, sports fans, new yorkers, singles, movie lovers, musicans, etc…

Highlighted listing — $19.95/month.
Attract buyers’ attention by showing off your listing in AdBrite ’s directory with a highlighted listing.

General listing — Free!

Signing up takes less than 5 minutes and is extremely easy. I say Join Make Money with Adbrite Now!

 

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